Privacy Policy

Style of Ultimate Living LLC Privacy Policy
Last modified: May 1, 2025

Style of Ultimate Living LLC, owner of balancebysoul.com (“Company” or “We”), is committed to protecting your privacy through this privacy policy (“Policy”). This Policy describes the kinds of information we may collect or that you may provide when you use balancebysoul.com whether on your PC, laptop, or mobile device (“Platform”), and our overall program for safeguarding, storing, processing, and sharing said data. If you oppose our policies and practices, you may not use the Platform. By accessing or using this Platform, you agree to this Policy and our Terms and Conditions. We may modify the Policy from time to time; such changes will be posted here. Please check the Platform regularly, as continued use of the Platform following any changes will be deemed as acceptance.

Minors

Our Platform is not aimed at minors under 18 years of age. Minors may not provide any PI to the Platform. We do not intentionally collect PI from minors. If you are a minor, do not use this Platform or provide us with any PI. If we learn we have PI belonging to a minor, we will delete it. If you believe we have PI belonging to minors, please contact us at hello@balancebysoul.com.

PI We Collect

We collect types of PI from and about our users, directly and indirectly:

Categories of PI

In the preceding 12 months, with consent, we have collected the following categories of PI:

• • Identifiers Name, address, telephone number, email address, IP address, and your balancebysoul.com username and password.
  • Customer Records
  • Commercial Purchasing Information: Financial details, products purchased or considered, and rewards program participation.
  • Sensitive personal data
  • Automatically Collected Data:
    • Internet, Website Usage, or Network Activity: Device connection data, ad data, logs, other communication data, resources accessed, page views, clicks, and web traffic.
    • Log Data: Originating URL, browser or search terms used.
    • Geolocation: Via location services on your device.
    • Inferences Used to Profile: Behavior, preferences, and characteristics.
    • Device and Connection Data: IP address, OS, browser type, and activity across third-party platforms.

Text Communications

If you elect to receive promotional text messages, you provide prior express written consent to receive such messages via an automatic phone dialing system. Message frequency varies. You can opt out any time by replying “STOP.”

Automatic Collection Technologies

• Cookies: Small files placed on your device to collect standard internet log info. You may disable them in your browser, but some features may not function properly.
• Flash Cookies: Stored objects used to collect preference/navigation data.
• Web Beacons: Small files to count visitors, verify integrity, and analyze usage.

How We Collect

By submitting PI on the Platform, you agree to data processing:

• • Filling out forms or service requests
  • Subscribing to our newsletter
  • Posting content (at your own risk)
  • Responding to surveys
  • Processing orders and transactions

Social Media

If you connect via platforms such as Facebook, we may receive certain PI. Plugins may allow social platforms to collect data from you or from us. We may interact with you on these platforms based on your actions.

How We Use Data

All PI is stored in the U.S. and subject to applicable laws. We use your PI to:

• • Present our Platform to you
  • Provide requested information, products, or services
  • Fulfill any purpose disclosed upon PI collection
  • Enforce agreements and legal rights
  • Notify you of updates, offers, or new products
  • Perform research, product development, and analytics

Legal Compliance

We may disclose PI as required or permitted by law, including:

• • Subpoenas or legal obligations
  • To protect safety, rights, or property

Data Recipients

We may disclose PI to:

• • Our affiliates, subsidiaries, service providers, and business partners
  • Buyers or successors in case of acquisition
  • Tech vendors, consultants, and marketers (with your consent)

Choices on Use and Disclosure

• • You may set your browser to alert or block cookies.
  • You may opt out of promotional communications by emailing hello@balancebysoul.com with the subject line: OPT-OUT.

Accessing and Correcting Your Information

• • Email hello@balancebysoul.com with subject line: CHANGE-PI. Verification may be required.
  • PI may be deleted only with account closure.
  • Deleted posts may remain cached or copied.

Your Data Rights

You have the right to:

• • Be informed about your PI
  • Access and correct your PI
  • Erase or restrict processing of your PI
  • Object to data use
  • Data portability
  • Not be subjected to fully automated decision-making
  • File complaints or pursue legal remedies

Request Fulfillment

We respond within 30 days. We may deny unfounded or excessive requests.

Data Security

• • We implement administrative, technical, and physical security measures
  • Payment data is encrypted
  • You are responsible for securing login credentials
  • We are not responsible for third-party privacy settings

Other Websites

Links to third-party websites may be present. We are not responsible for those sites’ privacy practices. Review their policies before sharing PI.

Contact Information

For any questions or comments about this Policy, contact:

Style of Ultimate Living LLC
Email: hello@balancebysoul.com

Retention

When no longer needed, we delete, de-identify, or isolate PI.

Examples:

• • Inquiries or Business Interactions: Retained as long as necessary
  • Accounts: Retained while active and as required by law

Typical Retention Periods:

• PI: 2.5 years
• Device, browser, and preference data: 120 days
• Contracts and purchases: Indefinitely